It’s Friday, November 4 in New Zealand and Australia, which means it’s the official launch day for the new third generation Apple TV 4K. Customers in Australia and New Zealand are always the first to get their hands on new devices due to time zone differences.
Customers who ordered their Apple TV 4K back on October 18 began receiving their shipments. There are no Apple Stores in New Zealand, so customers in Australia will be the first to be able to purchase one of the new Apple TV 4K models at an Apple retail store.
We expect most stores around the world to have the Apple TV 4K readily available for purchase without having to purchase, given that the Apple TV is not a high-demand device.
Apple TV 4K is equipped with a much faster A15 Bionic chip that delivers 50% faster CPU performance and 30% faster GPU performance compared to the previous generation model’s A12 chip. It also includes 4GB of RAM, up from 3GB, and there are 64 and 128GB versions available.
Along with HDR10 and Dolby Vision, the new Apple TV 4K supports HDR10+ on TVs that offer the feature, as well as a thinner and lighter design than the previous version. It also comes with a new Siri remote that has a USB-C port.
Pricing on the Apple TV 4K starts at $129 for the 64GB version and goes up to $149 for the model that has 128GB of storage, a built-in Ethernet port, and Thread support for connected home devices. The new Apple TV 4K is more expensive than the previous generation models that started at $179.
After New Zealand and Australia, Apple TV 4K sales will begin in Asia, the Middle East, Europe and finally North America. Apple TV 4K is expected to be Apple’s final product launch for 2022, and there are no other devices on the horizon for this year. We expect to see new Macs as early as 2023.