Foldable smartphones finally got some oomph with the Galaxy Z Fold 3 and, what’s more, the Galaxy Z Flip 3. Now, with the next round hitting the market, Samsung believes that over the next few years, foldable devices will become the brand’s most popular phones. Outstanding smart.
Korea Herald Samsung’s leader, Roh Tae-moon, reportedly said during a press conference in New York City this week that the company believes foldable devices will make up “more than 50%” of the premium phones sold by Samsung in the next few years. Specifically, Samsung believes that this change will occur by 2025.
By 2025, foldable items will consume more than 50 percent of Samsung’s total premium smartphone shipments. Foldable devices will become the new standard for smartphones.
roh tae mon
Samsung, of course, is currently the market leader in foldable smartphones. This report cites data from Omdia that the Galaxy Z Fold 3 and Z Flip 3 sold about 7.1 million units combined, consisting primarily of the Z Flip 3, with a total market of about 9 million units – ahead of the Fold 4 launch, Samsung claimed 10 Millions of foldables sold worldwide by all manufacturers.
However, the 7.1 million is far from being Samsung’s most popular lineup by volume. The company shipped an estimated 271.5 million devices in 2021, mostly made up of affordable mid-range devices.
But in the premium segment, Samsung is actually closer to that goal than you might think.
The Galaxy S21 series reportedly shipped 20-25 million units, and it was recently reported that the Galaxy S22 Ultra is on track to ship around 11 million units on its own this year. At 7.1 million units last year, foldable devices may have already formed severely 30% off premium Samsung smartphones. And that’s before thinking that the foldable market is only expected to grow with the interview It was claimed earlier this week that the market will see 16 million devices shipped in 2022, and 26 million in 2023.
We expect the new Galaxy Fold 4 and Flip 4 combo to continue Samsung’s momentum in the space and sell nearly 9 million units this year, helping drive the company’s foldable H2 2022 share to 80%.
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